Search Engine Optimization (SEO) is the process of ranking your website in search engine results by increase the web visitors. You can get your website in search results by optimizing your target keywords, which is telling the content of your site. You can see the top sites in search engine while search with your target keywords. To get top position in search engine you need to make your site better than others.
Search Engine Optimization secret is nothing but you should follow some methodologies to beat your competitors to reach high ranking on the desired keywords. And also you should add proper and related Meta title, description, keywords and rich content. The last and best step is the proper submission in top search engines and directories.
SEO Techniques:
Basically SEO is processed by two major techniques,
- On-page Optimization
- Off-page Optimization
On-page Optimization:
On-page Optimization is start with research, keyword selection and testing to increase the visibility and readability of your website by involving in various elements of the websites like keywords, Meta tags, content, etc...
Some On-page SEO strategies are,
- Title tags
- Meta tags
- ALT tags
- H1 tags
- URL structure
- Internal Linking
- Content
- Keyword density
- Site maps
- Usability
- Track target keywords
Off-page Optimization:
Off-page Optimization is done in the off-page of the website to increase the performance of the website in search engines for the particular keyword.
Some On-page SEO strategies are,
- Directory Submission
- Social Bookmarking
- Link Building
- Blogging
- Forum Posting
- Blog Commenting
- Press Release
- Article Submission
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